Client : India Retail Forum
Project : Video Content | Ideation, Production & Promotion.
IRF is India's biggest retail expo held in Mumbai. For their 2018 expo this 2 video campaign was used for digital marketing as well as on event marketing. The event opener uses motion graphics to show how IRF 2018 is different from the other events. The aftermovie shows the scale of the event hence building an online presence for the forthcoming events.